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MTV Staying Alive Foundation (MTV-SAF) will use MTV Shuga media to deliver HIV programming for young men who have sex with men in South Africa. MTV Shuga is a ground-breaking behavior change campaign, built around a TV drama series, which covers broad issues, including HIV prevention and LGBTQIA+ stigma. Building on this content, we will undertake screenings and peer education, in-person and online, to enhance awareness and attitudes towards HIV prevention and testing.
Avert
Knowledge is Power: Digital Communications to Build Health Literacy Among Those Most Impacted by HIV
Avert is an international organization focused on improving awareness, knowledge, skills and confidence in evidence-based practices among key populations. These interventions support affected communities to improve their responses to HIV and sexual health. Avert’s Knowledge is Power project aims to improve the health of communities most impacted by HIV in Sub-Saharan Africa. The project uses digital communication to engage over one million people, producing and disseminating tailored digital HIV-related information designed to reach information seekers, community health workers and health practitioners.
